RAREFORM X REI

Introducing RAREFORM X REI, a recent project aimed at aligning the sustainability efforts of Rareform with the prominent outdoor retailer REI. The goal of this campaign was to showcase Rareform's commitment to sustainability and to expand their presence within REI by showcasing their unique collection of bags and accessories made from recycled billboards. Rareform's innovative approach to creating new products from old materials is at the forefront of this partnership.